Privacy Policy

Privacy Policy

This Privacy Policy applies to all website visitors, customers, and business partners (“you”) of YIWU SUNLAND PACKAGING CO., LTD. (“we”, “us”, “our”). It clearly defines how we collect, use, store, share, and protect your personal and business information when you browse our website, submit inquiries, place orders, or communicate with our team. By accessing and using our website and services, you fully agree to the practices outlined in this policy.


1. Information We Collect

We only collect business information and limited personal data necessary for B2B cooperation and transaction processing:
Business Information Company name, business registration information, contact person, billing address, shipping address, tax identification number, quotation records, inquiry records, and order history.
Personal Contact Data Full name, job title, email address, phone number, and communication content including inquiries, sample requests, and technical feedback.
Automatically Collected Data IP address, browser type, device information, website browsing records, page stay time, traffic sources, and data collected through Cookies and similar tracking technologies (see Section 7).


2. How We Use Your Information

All collected information is strictly used for B2B business purposes only:
  • Process quotations, sample arrangements, order confirmation, and production arrangements
  • Communicate with you regarding orders, production progress, delivery, after-sales service, and technical support
  • Optimize our packaging products, customized solutions, and website user experience
  • Send product updates, catalogs, and service notifications (only with your consent)
  • Comply with legal obligations, prevent transaction risks, and protect legitimate business rights


3. Information Sharing & Disclosure

We do not sell, rent, or trade your personal or business data to any third parties.
We may share your information only under the following necessary circumstances:
  • Service Providers: Trusted third-party service providers supporting our business operations, including logistics carriers, payment processors, and cloud service platforms. All service providers are bound by strict confidentiality agreements.
  • Legal Requirements: When required by local laws, judicial orders, or government regulatory requirements, or to protect our legal rights, property, and operational safety.
  • Business Transfer: In the event of company merger, acquisition, or asset transfer, your business data may be transferred as part of business assets.


4. Data Retention

We retain your data only for legitimate business and legal duration:
  • Order & Business Data: Retained for 7 years after order completion for accounting, tax filing, audit, and after-sales warranty purposes.
  • Marketing Data: Retained until you unsubscribe or withdraw your consent.
  • Inactive Data: Data from inactive contacts will be securely deleted after 2 years of no business interaction.


5. Data Security

We adopt industry-standard technical and management measures to protect your data:
  • SSL encryption for website data transmission
  • Password protection and hierarchical access control for internal systems
  • Regular system security updates and data backup
  • Strict confidentiality agreements for all staff and cooperative vendors
Please note that no electronic transmission or storage system can guarantee 100% security. We ensure maximum protection but cannot eliminate all potential network risks.


6. Your Legal Rights (GDPR / CCPA Compliance)

If you are located in the European Union (GDPR) or California, USA (CCPA), you have the following data rights:
  • Access Right: Request a copy of the data we store about you.
  • Rectification Right: Correct inaccurate or incomplete personal or business information.
  • Deletion Right: Request data deletion when the data is no longer required for business purposes.
  • Restriction & Objection Right: Object to data processing for commercial marketing purposes.
  • Data Portability: Request data transfer to another data controller.
  • Opt-out Right: Unsubscribe from marketing emails at any time.
You may contact us to exercise your rights. We will respond to all valid requests within 30 days.


7. Cookies & Tracking Technologies

Our website uses Cookies to optimize browsing experience and analyze website traffic:
  • Necessary Cookies: Required for basic website operation and cannot be disabled.
  • Analytics Cookies: Google Analytics cookies used to analyze website traffic and optimize service quality.
  • Marketing Cookies: Applied only with your consent for targeted B2B business promotion.
You can disable Cookies anytime through your browser settings.


8. International Data Transfers

Your data may be transferred and processed outside your resident country, mainly stored and processed in China where our office and servers are located. We adopt Standard Contractual Clauses (SCCs) and other compliant safeguards to ensure your data is protected in line with GDPR requirements.


9. Children’s Privacy

Our website and services are exclusively for commercial business users aged 18 and above. We do not intentionally collect personal information from minors under 18 years old. If you discover any minor data collected by us, please contact us immediately for immediate deletion.


10. Policy Updates

We may update this Privacy Policy occasionally to comply with business adjustments and legal requirements. The updated version will take effect immediately upon publication on this page. Continued use of our website after policy updates constitutes your acceptance of the latest terms.